TL;DR—TECHUNTER is a celebration of technical garments through astute and down to earth journalism.
Sovereign fashion journalism, meaning purpose in pursuit of quality and not paid placements, immediately stands out from the noise. This is TECHUNTER in a nutshell: a refined yet fresh, focused yet exploratory investigation of a passion, which—in TECHUNTER’s case—is the rarefied world of technical garments.
The TECHUNTER story:
At some point, at the end of 2015, we decided to try print magazines. The first issue was a 20-page printed brochure with some images, graphics experiments of our designer, several translated articles, and designer's interviews. This issue was like a test to understand our audience's readiness for new information and formats.
The online publication:
TECHUNTER : MAIN
Our review of the fabrics selection from the main innovators in bags and carry market - côte&ciel, illustrated with THM Macroshots.